McAfee commissioned climate-change consultants ICF and spam expert Richi Jennings to calculate the environmental impact of spam. They calculated the energy use associated with each stage in the lifecycle of spam, including the energy used to transmit, process, and filter spam. The study looks at spam across 11 countries.
The Environmental Impact of Mail: A Baseline
Pitney Bowes - Business Solutions
This report presents a comprehensive review of existing or published data on the value chain of mail from a variety of sources including regulatory agencies, not-for-profits, and U.S. and international postal services. Using these sources, it establishes a baseline of mail’s environmental impact, compares it with the CO2 output of everyday human activities and recommends a set of key “next steps” for the mailing industry to be even more environmentally responsible.
The Facts of Our Value Chain
European Mail Industry Platform (EMIP)
Facts, figures and arguments in the case of the paper industry and about sustainability in Europe.
Informing the Dialogue: Facts about mail and the environment
SLS Consulting
This paper takes the form of “questions and answers,” and provides pertinent facts and perspective on what is known (versus what is widely believed) about the environmental footprint of mail. The document provides clear, and in some cases, extensive answers to approximately 35 key questions that routinely face companies and public sector entities involved in the mail value chain in the U.S.
Marketers’ Views Remain Bright on the Topic of Sustainability, Despite Gloomy Economy
The American Marketing Association (AMA) and Fleishman-Hillard
In spite of economic pressures, environmental sustainability continues to be on the radar of today’s corporate marketers and communicators. A survey by the AMA and Fleishman-Hillard, Inc. reveals that when it comes to investing in sustainable business behaviors and programs, more than half (58%) of corporate marketers and communicators believe their organizations will increase their involvement in environmental sustainability initiatives during the next 2-3 years.
Sustainability, Energy & Environment
A PrintCity Special Report
A variety of partly contradictory definitions, regulations and buzzwords leads to some current confusion in the print industry. This 2008 report overviews frequently asked questions in this complex subject area and provides answers as well as good advice & access to industry leading suppliers with the in-depth knowledge required for the future.
